Strategic Management of IT Projects in the Context of Digital Transformation: Synthesis of Agile Methodologies, Process Automation, and a Human-Centered Approach

Citation: Vitalii Yakymenko, "Strategic Management of IT Projects in the Context of Digital Transformation: Synthesis of Agile Methodologies, Process Automation, and a Human-Centered Approach", Universal Library of Innovative Research and Studies, Volume 02, Issue 03.

Copyright: This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

Abstract

The article attempts a theoretical and practical conceptualization of a comprehensive paradigm for managing contemporary IT projects under conditions of continuous digital transformation. The purpose of the study is to develop and substantiate a holistic integrative management model based on the synthesis of three interrelated components: adaptive development methodologies, business process automation (BPA), and human-centered design of user experience and interfaces (UX/UI). The methodological basis of the study comprises a systematized analysis of academic publications and industry analytical reports, as well as qualitative interpretation of empirical data using the case method. The results obtained demonstrate that the highest indicators of operational efficiency and return on investment (ROI) are achieved not through the fragmentary application of individual tools or approaches, but through their purposeful, well-considered, and coordinated integration into a single managerial architecture. Agile and hybrid methodologies provide an adaptive framework for managing risks and uncertainty; business process automation ensures a qualitative leap in productivity and a reduction in transaction costs; a focus on UX/UI serves as a key precondition for user adoption of technological solutions and, consequently, for the materialization of the business value embedded in them. The study concludes that an important foundation for the effective integration of the specified components is strategic leadership, as well as the development within management teams of strong skills and business acumen. The propositions and conclusions presented may be practically useful for heads of IT departments, project managers, and business analysts focused on increasing the predictability, controllability, and value effect of technological initiatives.

Keywords: IT Project Management, Agile, Business Process Automation, UX/UI, Risk Management, ROI, Digital Transformation, Hybrid Methodologies, Scrum, Human-Centered Design.

https://doi.org/10.70315/uloap.ulirs.2025.0203014